Article by jekky

1 5, Sequoia partner of China Shen Peng, Highland Capital Partners Hong Tu Chuan, chairman of Hong Zhou 360? Jointly announced the launch of “free software off plan.” The plan intends to invest 1 billion yuan next few years, through investment, incubation, Cooperation And acquisitions, etc., to help free software in the field of small and medium sized companies and individuals to achieve career took off. “Take-off program is free software to help grow the plight of a breakthrough.” Hong Zhou? Said, “not just the greatest want of money to entrepreneurs often have other resources, such as successful help. The program will use 360 experience, resources and platform to support a number of free software companies, ways of investment, incubation, acquisitions, co-operation can also be simple. ” Industry speculation: a win-win situation will be born Liu Qi Hu Jun, vice president, said that after 360 years of development, found that free software has a huge user demand and market prospects, and gradually in recent months had the idea of setting up an investment plan. Similar to the software industry in this innovative workshop, the industry generally applauded. Analysis, which will produce a win-win situation: investors get a return, entrepreneurs access to funding and guidance, 360, greater visibility, users can use free software, Chinese software industry can achieve better development. And innovation workshops compared to the “free software off plan” for software entrepreneurs have certain advantages. One to one well-known investor guidance, it is consistent with the needs of business people. Kai-fu Lee has always been the “workers”, and initiated the “off plan” Several investors have a lot of their success stories, or their own, had been a successful entrepreneur. It is understood that after Hong Zhou? With Thunder, cool dog, Nora and other free software companies in their respective areas of cooperation in the investment process has accumulated rich experience and resources; and Thunder, cool dog, fast broadcasting fast travel, Discuz other free software companies are to become leaders in their respective areas. However, Analysys International CEO in Yang’s eyes, the investment plan is not that simple. He said: “This is not just a simple investment behavior, the purpose is to promote the majority of users free of charge within the awareness of a new industry has standards and rules of the new markets, and eventually became the biggest beneficiaries of the new market. ” Learned, whether by investing in the future for the 360 plan to acquire another free program to expand its field, a 360-person company said that this is possible. As the investment is financed from the red cedar, plateau and the 360, but in the specific operation, either the three joint ventures, also came forward on behalf of the other two from 360 to conduct, and details have not been disclosed. Therefore, the more speculation, Hong Zhou? An attempt to take action to create their own “software of the Kingdom.” Profit model: the threshold of free software can not bypass The world’s most valuable technology company now Microsoft, Adobe and other software vendors and applications, most of the leading software provider of software products are not free. Abroad relatively mature software market, the user is willing to pay for the rights and services, the world famous Red Hat open source solutions provider, after years of operation, fiscal year 2009, the total amount of operations is only 82.5 million dollars, while Microsoft was only the fourth quarter of fiscal 2009 profit was 30.5 billion U.S. dollars. In contrast to these two figures, annual revenue growth in 25% of Red Hat, Microsoft Q4 profit down 29% of cases. Shows, free software, How difficult earnings. In China, users do not have the habit of paying for the software, use the charge to find pirated software, but also looking to use free software Advertisement Patch, coral QQ plug is a typical example. Users do not want to pay, is free software can capture the market’s favorable, but the profit on the more difficult.

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